Join The Concession Collective
A private community of concession operators, food truck owners, and festival vendors sharing real strategies, event leads, and hard-won lessons — from people who are actually in the booth.
👉 Join The Community — FreeYour Free Membership Includes
The Concession Collective Community
Connect with concession operators across the country. Share event leads, ask pricing questions, troubleshoot equipment issues, and learn from vendors who've been where you are. This isn't a Facebook group — it's a private, focused community of people building real businesses.
Module 1: The Foundation
The first module of The Mobile Food Roadmap — covering the fundamentals that separate profitable operators from struggling vendors. Startup costs, choosing the right concept, licensing basics, and the framework for setting realistic revenue targets.
Monthly Guest Coach Recordings
Watch recordings of monthly sessions led by active concession operators sharing their expertise. Real operators teaching real strategies from real experience — not theory from people who've never worked an event.
Multiple Coaches. Real Experience.
MFE isn't just one voice — it's a network of active concession operators who coach what they actually do every season.
Borjan Jaksic
Mobile Food Experts
8 food concepts across 5 state fairs. Nearly 20 years in the concession business. NICA certified, MBA, your lead coach.
Kurt Miller
Porky's BBQ
Active BBQ concession operator bringing hands-on experience in menu development, event operations, and building a loyal customer base from the smoker up.
Don Paulson
Active lemonade concession operator with deep experience in beverage-focused operations, high-volume event execution, and building a brand that stands out on the midway.
More Coaches Coming
Announcing Soon
Additional industry operators are joining the coaching roster. Every coach is an active concession business owner — not a consultant who's never worked a fair.
🎥 Free members get recordings of every guest coach session. Paid members get live access with Q&A — ask your questions directly to the coaches.
The Collective is Built For
Thinking about starting a concession, food truck, or festival vendor business and want to learn from people already doing it
Already operating but feeling isolated — want to connect with other vendors who understand the grind
Curious about MFE coaching and want to experience the community and content quality before committing to a paid program
Looking for event leads, pricing feedback, and honest advice from vendors who have nothing to sell you — just shared experience
The Community is the Door.
The Paid Programs Are the Transformation.
Free gets you connected. Paid gets you coached, equipped, and accountable. Here's what unlocks when you upgrade.
The Roadmap
- Full 7-module Mobile Food Roadmap
- Weekly group coaching calls (live)
- 90-min onboarding audit with Borjan
- Done-for-you template vault
- Member discount network
The Accelerator
- Everything in The Roadmap
- Weekly private 1-on-1 with Borjan
- Live guest coach Q&A access
- Custom concession graphics package
- Direct messaging access to Borjan
Inner Circle
- Everything in The Accelerator
- Done-with-you festival system
- Custom vendor website
- Direct cell access to Borjan
- IFEA convention + introductions
Start With the Community.
Upgrade When You're Ready.
Join concession operators who started right here — in The Concession Collective. Free forever. No credit card. No catch.
👉 Join The Concession Collective — Free