The People Behind Mobile Food Experts

Active operators, industry veterans, and business strategists — all dedicated to helping mobile food businesses thrive.

Borjan Jaksic

Borjan Jaksic

Founder & Lead Coach

Borjan is an active concession operator running 8 food concepts across 5 state fairs with a team of 14. With nearly 20 years of hands-on experience and over $1M in annual revenue, everything at Mobile Food Experts comes from what Borjan does every single season — not theory, not guesswork.

From event selection and pricing strategy to staff management and scaling — Borjan has built the playbook that most vendors wish they had when starting out. Now he's sharing it with concession operators, food truck owners, and festival vendors at every stage.

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Learn from Industry Operators

Real operators sharing what's working in their businesses right now.

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Kurt Miller

Kurt Miller

Porky's BBQ

Kurt runs Porky's BBQ, bringing years of festival and fair circuit experience to the table. His sessions cover BBQ operation logistics, menu pricing, and maximizing high-volume event sales.

Don Paulson

Don Paulson

Ginger's Lemonade

Don built Ginger's Lemonade into a thriving event beverage brand. His sessions focus on specialty drink concepts, seasonal menu planning, and standing out at crowded events.

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More Coaches Coming

Stay tuned

We're bringing in more seasoned operators across food truck, festival, and fair niches. New guest coaching sessions are added regularly.

Ready to Work with Our Team?

Get a free strategy call and discover how we can help grow your concession business.

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